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REAL ESTATE SALES: CONFIDENCE AND COMPETENCE

Unkompliziert

Simple

With our services, selling your property is child’s play! Conveniently search online whenever it suits you or evaluate your property for sale – roughly in just 5 minutes or precisely with our offer within 24 hours. Contact us today so we can find the best way for you!
Expertise

Expertise

Thanks to our many years of experience, we can quickly provide you with the guidance you need in Berlin’s complex property market. We help you to successfully realise your search or sales goals. Let’s take the next step together!
Vertrauenswürdig

TRUSTWORTHY

The foundation of our work is a deep understanding of our customers’ needs and requirements in order to deliver the best for them. Over the years, this approach has enabled us to deliver on the trust placed in us.

A team since 2009

Goldschwarz Immobilien: Anja Husslein und Satu Simone App

We have been firmly rooted in the Berlin property market since 2009 and our aim is not only to support you with our professional expertise, but also to recognise your wishes and needs and work with you to achieve them. Selling or buying your property requires a great deal of trust. This is precisely why we accompany you personally – step by step – through the entire process.

We run Goldschwarz Immobilien with passion and dedication and have supported numerous people in the special life phase of buying or selling a house – with a clear view, open communication and the ambition to always achieve the best for our clients. You can rely on a collaboration that is individually tailored to you. With us at your side, your property is in the best hands.

What more can we do for you?
Whether selling, buying or advising: we listen, think and act reliably. Talk to us – we look forward to getting to know you.

Customer testimonials

7 steps to success

1

Personal advice

In a free initial consultation, we analyse your individual requirements together and develop a tailor-made strategy for your property.

For a precise valuation of your property, we draw on our extensive expertise and years of experience. This enables us to offer you a realistic and fair valuation. We take various factors into account:

  • Current market developments in Berlin
  • Specific location features in your neighbourhood
  • The special features of your property

Valuation

A precise valuation of your property includes the following steps:

  • A professional property inspection
  • The compilation of all relevant documents
  • A well-founded property valuation
  • The determination of a market-driven offer price

PROFESSIONAL PREPARATION FOR THE SALE OF YOUR PROPERTY

We use state-of-the-art technology and innovative marketing strategies to ensure that your property is optimally presented on the market:

  • High-quality property photography and virtual 360-degree viewing tours
  • Virtual home staging (on request) to clearly visualise the potential of your rooms
  • Detailed, true-to-scale floor plan drawings for clear spatial orientation
  • Professionally designed exposé that convincingly highlights the advantages of your property

Marketing

Once your property has been professionally prepared, we focus on targeted marketing via various channels:

  • Direct exposé dispatch to pre-registered interested parties from the Goldschwarz Immobilien customer database
  • Presentation on leading property portals
  • Banner advertising on the property (where possible)
  • Social media – we don’t forget to present your property on our social channels

Marketing process

We accompany interested parties throughout the entire marketing process with the utmost care:

  • Careful pre-selection of serious interested parties through credit checks
  • Organisation of viewing appointments under the best conditions
  • Professional execution of all viewings
  • Detailed viewing reports and systematic evaluation of feedback from interested parties
  • Fast and reliable response to all enquiries
  • Coordination of important dates such as handover of keys and more

SALES NEGOTIATIONS

As experienced agents, we manage the sales negotiations with strategic skill:

  • Sound pricing with appropriate room for negotiation
  • Moderation between buyer and seller
  • In the event of high demand: Implementation of a transparent bidding process
  • Objective evaluation and negotiation of all purchase offers
  • Targeted communication to create a win-win situation

CLOSING AND FOLLOW-UP

In the final phase, we support you in the following steps:

  • Preparation and review of the draft purchase agreement
  • Coordination of individual agreements
  • Notary appointment and notarisation
  • Coordination of the transfer modalities
  • Completion of all formalities

Persönliche Beratung

Personal advice

In a free initial consultation, we analyse your individual requirements together and develop a tailor-made strategy for your property.

For a precise valuation of your property, we draw on our extensive expertise and years of experience. This enables us to offer you a realistic and fair valuation. We take various factors into account:

  • Current market developments in Berlin
  • Specific location features in your neighbourhood
  • The special features of your property

Valuation

A precise valuation of your property includes the following steps:

  • A professional property inspection
  • The compilation of all relevant documents
  • A well-founded property valuation
  • The determination of a market-driven offer price

PROFESSIONAL PREPARATION FOR THE SALE OF YOUR PROPERTY

We use state-of-the-art technology and innovative marketing strategies to ensure that your property is optimally presented on the market:

  • High-quality property photography and virtual 360-degree viewing tours
  • Virtual home staging (on request) to clearly visualise the potential of your rooms
  • Detailed, true-to-scale floor plan drawings for clear spatial orientation
  • Professionally designed exposé that convincingly highlights the advantages of your property

Marketing

Once your property has been professionally prepared, we focus on targeted marketing via various channels:

  • Direct exposé dispatch to pre-registered interested parties from the Goldschwarz Immobilien customer database
  • Presentation on leading property portals
  • Banner advertising on the property (where possible)
  • Social media – we don’t forget to present your property on our social channels

Marketing process

We accompany interested parties throughout the entire marketing process with the utmost care:

  • Careful pre-selection of serious interested parties through credit checks
  • Organisation of viewing appointments under the best conditions
  • Professional execution of all viewings
  • Detailed viewing reports and systematic evaluation of feedback from interested parties
  • Fast and reliable response to all enquiries
  • Coordination of important dates such as handover of keys and more

SALES NEGOTIATIONS

As experienced agents, we manage the sales negotiations with strategic skill:

  • Sound pricing with appropriate room for negotiation
  • Moderation between buyer and seller
  • In the event of high demand: Implementation of a transparent bidding process
  • Objective evaluation and negotiation of all purchase offers
  • Targeted communication to create a win-win situation

CLOSING AND FOLLOW-UP

In the final phase, we support you in the following steps:

  • Preparation and review of the draft purchase agreement
  • Coordination of individual agreements
  • Notary appointment and notarisation
  • Coordination of the transfer modalities
  • Completion of all formalities
1

FAQ

In principle, you can sell property privately without being considered a commercial trader. However, there is a limit:

  • If more than three properties are sold within five years, the tax office may classify this as commercial property trading.
  • In this case, additional taxes, such as trade tax, would apply.

If properties are only sold occasionally, this usually remains private. Regular sales can have tax consequences.

The best time to sell depends on several factors:

Market situation:

  • In a seller’s market (high demand, low supply), higher prices can be realised.
  • In a buyer’s market (more supply than demand), it takes longer to sell and prices can be under pressure.

Seasonal factors:

  • Spring and autumn are the best times to sell as demand is high.
  • Summer and the end of the year are often weaker, as many people are on holiday or busy with other issues.

Individual situation:

  • If the tax-free allowance (see below) is to be utilised, it may make sense to wait to sell.
  • If there are financial constraints or the threat of rising interest rates, a quick sale may be advisable.

A professional valuation will help to determine the best time to sell.

The sale is tax-free under certain conditions:

Speculation period of 10 years:

  • If a property has been owned for at least 10 years, there is no speculation tax.
  • The 10-year period begins on the date of purchase (notarised contract) and ends on the date of sale (notarial deed).

Own use in the last 3 years:

  • If the property was owner-occupied in the year of sale and in the two previous years, the profit remains tax-free.
  • Example: Purchase in 2015, owner-occupation from 2022, sale in 2024 – tax-free, even if the 10 years have not been reached.

The speculation tax can be considerable depending on the amount of the gain and your personal tax rate. It is therefore worth planning the time of sale carefully.

1. wrong selling price
Too high a price deters buyers, too low a price means a loss. A professional valuation helps to find the optimum price.

2. incomplete documents
Missing documents such as an energy certificate, extract from the land register or building plans delay the sale. A complete dossier looks professional and speeds up the process.

3. poor presentation
Dark, untidy or poorly photographed properties sell more poorly. High-quality pictures, home staging and an appealing exposé increase the chances of a sale.

4. no clear marketing concept
If you only place an advert on a portal, you are wasting potential. Well thought-out marketing via online portals, social media and an existing customer database increases the reach.

5. unprofessional price negotiations
Many sellers react emotionally or accept poor offers. An experienced estate agent can help to achieve the best price.

6. mistakes in the selection of buyers
Not all potential buyers are financially strong. Before signing the contract, it should be checked whether the buyer has a financing commitment.

7. notarised contract not carefully checked
Unclear clauses or overlooked details can be expensive later on. It is worth checking the contract carefully in advance or having it checked.

Contact us!